While digitally transforming your business was once a nice-to-have, it is now an imperative. The call to action is simple: It’s time for brokers and insurers alike to seize the opportunity of digital transformation. Technology investments are often viewed as a risk – they cost money, involve process change, and require meticulous planning. However, digital transformation means opportunity – an opportunity to do better, to move faster and to drive even greater success.
Hammad Rafique, managing director of Accenture’s Insurance Practice, said it best when he said, “Technology provides the very opportunity for brokers to reinvent themselves and get closer to the customer than they have ever been before.”
Despite what many believe, digital transformation does not diminish the importance of relationships – the hallmark of every independent insurance broker. In fact, it is just the opposite. Investing in digital technology enhances a broker’s ability to meet the needs of today’s consumer, driving significant business value.
Designed for broker leaders, this eBook sheds light on five key areas of business value that a digital brokerage brings to your customers, your employees and your key stakeholders.