Insurers are facing a perfect storm of change, driven by digital industry disruption. Your customers’ expectations and habits are changing; the forces acting on your business model are changing, particularly in relation to distribution; and your competition is changing. All these factors together are creating a business and technology environment characterised by greater customer power and competition; and greater need to build closer customer relationships across multiple channels.
Rising above the chaos of competition and technology disruption in order to make real, lasting connections with customers is tough, and it requires you to find a way to integrate IT into your operations more seamlessly and more broadly than ever before.
This whitepaper studies how business rule automation helps insurers deal with digital disruption and balance flexibility, speed and control in a volatile environment.
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