Making sure greenfield insurance strategies spin off into success

Shaken up by the pandemic and lockdowns, the idea of starting over again appeals in all sectors and perhaps especially insurance. Yet, insurers have been embracing the greenfield model for several years now especially with the influx of insurtechs and the opportunities presented by modern software platforms and cloud infrastructure. So, what lessons have been learnt and should be applied in a new wave of greenfield insurance innovation?

This content focuses on how insurers can make sure greenfield insurance strategies spin off into success.

Topics covered:
• What is a greenfield insurer?
• A growing trend.
• Re-invention for current and new customers.
• Strategies for success.